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Reflecting on our third (yep, third!) Best Car Insurance Provider award.

Three. The number of courses in a slap-up meal, lions on the shirt and members of the chipmunks. It’s always been special, but now that we’ve won our third consecutive Insurance Choice Award for Best Car Insurance Provider, the magic number feels extra magical.

First things first: thank you! This award is decided by your vote rather than industry insiders – which is precisely why it means so much to us. But, why exactly do we keep winning (and winning and winning) it? And where do we go from here? 

To find out, we put together a series of questions (three of them, obviously) designed to shed some light on what’s going on here at By Miles towers. And, to celebrate the magic number even further, we’ve got three different answers for each question – provided by three of our best and brightest team members. 

Wow, three in a row! Why does this wonderful thing just keep happening?

James Blackham, Chief Executive Officer:

The whole idea behind By Miles was to rethink insurance in a fairer way. That’s why we went with pay-by-mile pricing – it’s an intuitively fairer way of doing things. And if you’re a lower mileage driver, it can be a lot cheaper as well. Ultimately, I think we keep winning because we keep saving people money and offering a great experience too. 

As we’ve grown, we’ve invested in our customer experience team. That’s meant that we’ve been able to maintain the very human connection we’ve always had with members – to make sure they feel looked after. App features like our ULEZ charge notifications play a role too – our members know we’re looking out for them, beyond just offering a great price. 

AJ Singh, Chief People Officer:

Everything we do is done through the lens of our company virtues: fairness, efficiency, ambition, growth and respect. We treat our customers and members the way we treat each other – and I believe they really feel this in their interactions with us. 

Our culture is non-negotiable. It’s something we all genuinely buy into and I think that lends authenticity to our brand, our communications and our decisions. All in all, I think our membership knows that we truly care.

Kirsty Wilmot, Head of Product:

The simple answer is, we won because people voted for us! We’re really honoured that people find our product and the service we provide useful enough for them to want to do that. (It’s pretty motivating, actually!)

I guess it comes back to fairness. That’s really where our passion lies. There’s just so much guesswork woven into the way that traditional insurance works, and that inevitably leads to unfair pricing. We’ve developed a product that lets us do things in a smarter way, and charge people a price that’s based on their actual usage, and I think people appreciate that. 

What do you think has been the biggest step (or leap) of the By Miles journey so far?

James Blackham, Chief Executive Officer:

It was totally unforeseen, but I think the way our product worked during the pandemic was a really important moment. While, obviously, it wasn’t something we wanted to see happen, it really helped benefit our members – who weren’t driving and therefore saving. All the while, other insurers were hoovering up profit, because their customers paid the same, even though they weren’t getting into accidents. That clear cut unfairness was something we campaigned against, but I think it worked in our favour and really helped people see that pay-by-mile car insurance is the way forward.

Aside from that, launching the world’s first connected car policy with Tesla was an amazing achievement. We can now collect mileage data directly from vehicles, without any need for a Miles Tracker. It’s put us in a great place to leverage the next generation of smart vehicles. 

AJ Singh, Chief People Officer:

Since early 2020, we tripled in size from 25 to 75 people. For me, the biggest achievement wasn’t necessarily that we were able to bring in so many talented people (though that was obviously great!) – it was the fact that we were able to go through that rapid growth while maintaining the ethos we started from. 

Despite the fact that we’ve grown so rapidly, we’ve never lost sight of who we are or how we want to turn up for each other – even with the pressures of the pandemic. In fact, the measures we put in place to protect everyone’s wellness and productivity during lockdown were definitely a major milestone. In a recent engagement survey, 98% of employees said they felt supported in hybrid working (basically being more flexible between working from home and working in the office). And I don’t think it’s a coincidence that the same proportion (98%) rank By Miles as a great place to work. 

We’re doing the right things for our people and that’s really helping us to keep delivering for our members. 

Kirsty Wilmot, Head of Product:

There have been so many! Fair pricing is at the core of what we do, but we’re always trying to go beyond that. It’s been really rewarding seeing app features we’ve built making a genuine difference for members. I vividly remember the first time our Find My Car tool led to a member getting their stolen car back. It was great to think we’d been able to help them out in their time of need. Since then 75% of our members who’ve had a car stolen have been able to recover it thanks to the app! Moments like that really drive home how much of a positive impact our product actually have on people’s lives. 

There’s a lot on the horizon for By Miles. What are you most excited about? 

James Blackham, Chief Executive Officer:

The average mileage of UK drivers has been falling year on year for a long time now – and I certainly wouldn’t bet against that trend continuing. I’m excited that, as we continue to grow, we’re going to be in a position to help more and more of those lower mileage drivers get the value they deserve. 

We’re also excited about the general shift towards electric vehicles (EV) that we see coming over the next few years. We’ve been working to get ahead of the curve and make sure we’re offering a great option for EV drivers. We’ve done some good work already (our specialist Tesla policies, and the fact we cover charging cables as standard, for example), but there’s plenty more in the pipeline. 

AJ Singh, Chief People Officer

2022 is going to be a year of growth on all fronts. Unfortunately, it also looks like it’s going to be another year where our team and our members are dealing with all the uncertainty that Covid brings. We’re looking forward to finding even more ways we can be flexible, supportive and inclusive and provide a great environment to be part of – whatever the wider world might have in store.

Kirsty Wilmot, Head of Product:

We know that our product provides a fairer deal for a lot of lower mileage drivers. At the same time we understand that paying for miles on a month by month basis doesn’t work for everyone – even if they don’t drive very much. Without giving away too much away at this stage, we’re working on some exciting new products and optimisations that should help us meet the needs and budgets of even more lower mileage drivers. Fundamentally flipping the way insurance works on its head isn’t easy, but it’s all worth it when we see such a wide variety of people finding a By Miles policy that works for them.

Obviously, this isn’t just a case of guessing – or telling – people what they need. We’re going to be co-creating these new products with the help of our members. So, I’m really excited to get everything we’ve been working on into their hands so we can start getting their feedback and insights!

If you’re a lower mileage driver looking for an award-winning insurance provider, you’re in the right place. So, why not get a quote?

 

 

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We’ve been voted the UK’s Best Car Insurance Provider two years in a row. How do we win it again?

Last year, we won in the Insurance Choice Awards – being crowned Best Car Insurance Provider & Best Insurance App for the second year running!

But the company that won those awards last year and the year before was very different from what it is today. We didn’t just sit back and feel smug about our trophies for the past twelve months. Instead, we’ve been listening to the feedback coming from our members and putting it into action. We’re thrilled to have won two years in a row, but we’re also more determined than ever to complete the hat-trick by using our much-valued members’ input to make things even better.

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The past two years have been interesting year for everyone, ourselves included. The world descended into chaos and typical driving patterns inevitably changed for everyone. Luckily, the benefits of a pay-by-mile policy were clearer than ever. As our members adhered to Government guidelines, we saw the miles being driven on our policies drop significantly (which is good news for many of our members, who benefitted by paying by the mile – and not paying for miles they weren’t driving).

But that particular advantage of our policies has always been in place. The concept of By Miles is built around making car insurance easier and fairer for drivers, so what else have we done this year to help make the experience of a pay-by-mile policy even better? How have we managed to win Best Car Insurance Provider and Best Insurance App two years on the trot?

We added a new feature to our app to help with congestion charges.

Congestion charge app screen

Nobody enjoys being stung with a late congestion charge fee, so we decided to do something about it. We were shocked to learn that drivers had paid £48.9 million in daily charges since ULEZ came into effect in 2019, but a staggering £21.5 million has been collected in late penalty charges – paid by unsuspecting drivers who may have had no idea the charge existed, or even how to pay it.

That’s why at the start of 2020, we added a new feature to the By Miles app that notifies drivers after they’ve gone through certain road charging zones. You can get reminders for the London Congestion Charge, Durham Congestion Charge and Dartford Crossing too, with more being added soon. It’s all done through the app using the GPS information we have about your journey. A notification pops up at the end of your trip to remind you that you’ll need to pay the charge, along with a link to the website for payments, so you can double-check what fees you owe for your car, and avoid any pesky late payment fees.

We launched same-day cover for our policies.

Self-serve policy change

Drivers can now buy a policy that covers them from the moment their payment goes through. This also means that existing members can make changes to their policies instantly (and all by themselves using the app). A spontaneous car upgrade is now an even more tempting prospect as you can change your policy in just a few taps while you’re standing in the car dealership about to be handed the keys to your new set of wheels.

It’s something we’ve been working on after we got some much-appreciated feedback from our members saying that this feature would make life (and the car insurance process) easier. Last-minute cover is an inevitable in life, so we wanted to make that a stress-free thing for our drivers. With our same-day cover option and self-serve policy changes, the new policy start date can begin on the same day of purchase, right down to the minute it goes through.

We launched the option to split the upfront cost monthly.

Spread fixed cost toggle

People often tell us that they like our pay-by-mile policies because of the flexibility that they bring. Rather than paying upfront for the year, you pay a lower fixed fee at the start of the year, then just pay for the miles you drive each month after that. But for some people, particularly those used to paying for their traditional car insurance on a monthly basis, the upfront cost was still too much to pay in one go. So we came up with a solution by introducing the option to spread the upfront fixed payment across the year.

Members can now pay for their car insurance with a fixed upfront cost, then spread the rest into fixed monthly payments along with the cost of their miles driven for that month. It gives drivers the same comprehensive cover as all our policies, but adds the option of spreading the initial fixed cost (to cover the car while it’s parked) over the year as opposed to paying all at once when they’re starting a new policy. It puts drivers in even more control of their spending, which is something we’re very fond of doing around here.

We brought new underwriters on board so that we can offer cover to more drivers than ever before.

Our end goal hasn’t changed from the day By Miles began. We want to bring fairer car insurance to as many drivers as we can, and we’re starting with lower mileage drivers. At times, that can be tricky as restrictions from our underwriters can get in the way, so we’re always looking for ways to keep our mission on track.

We welcomed new underwriters on board since we won last year, meaning we’re now able to offer pay-by-mile car insurance policies to more drivers than ever. This benefits our existing members too, because the more underwriters we have, the more likely we’ll be able to keep you on our policies if you decide to change your car (and the more likely we’ll be able to cover your Refer A Friend’s car too!).

We called for an end to be put to the low mileage penalty.

Low mileage penalty

The low mileage penalty is something that’s been unfairly punishing lower mileage drivers for a long time. Earlier this year, we published a report that suggests 19.3 million UK drivers are being overcharged for car insurance, simply because they don’t drive much. The average UK motorist drives 7,090 miles a year – and if you drive under that amount, you’ll end up paying an average of £180 more for car insurance than those who drive over 7,000 miles. We don’t think that’s fair, so our CEO wrote to other British insurers to encourage them to do their part in ending the low mileage penalty.

We’re appearing on more comparison sites now, too.

Spreading the word about pay-by-mile car insurance is always at the top of our to-do list, and that’s been made a lot easier by getting our quotes to appear on more comparison sites than ever before this year.

In 2020 alone, we went live on GoCompare, Confused, Experian and Honcho, meaning more people than ever have been able to find us. It’s great to be appearing alongside some of the big-hitters in the car insurance industry as it gets our name out there and means more lower mileage drivers can see our quotes and consider paying by the mile (if the price is right).

2020 has been a big year for By Miles. We’ve been working hard behind the scenes to make the experience of a pay-by-mile car insurance policy as carefree as possible for our members, while continuing to reach as many new drivers as possible.

Winning two awards at the Insurance Choice Awards was unexpected, but we’re immensely grateful. We’re not in it for the glory, but these awards really matter as they’ve voted for by real people. If you’ve been kind enough to vote for us, thank you. You can see what we’ve been able to achieve with the help of your feedback, so please keep it coming! We appreciate your help and we’re more motivated than ever to keep working hard for all of our members. Words are just words, so we’ll repay you with our actions.

If you’d like to vote for us to win at this year’s Insurance Choice Awards (and complete our hat-trick), you can do so here.

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Fancy joining the pay-by-mile revolution? Get a quick quote for pay-by-mile car insurance in under a minute here.

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We’ve just received a £15m investment. Here’s how it’s going to help us grow.

We’ve just closed a £15m investment as part of our Series B round of funding. It’s been led by CommerzVentures, along with our existing investors Octopus Ventures, Insurtech Gateway and JamJar Investments, who are continuing their support of By Miles.

This comes as a huge boost for us, just as we’ve now established ourselves as the UK’s first pay-by-mile car insurance policy, making car insurance better for the 19 million lower mileage drivers in this country. We’re going to use this investment to continue to grow – carrying on with our mission to bring modern, fairer car insurance to as many people as possible.

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It’s important to acknowledge the support of our members. Your feedback has been invaluable and your enthusiasm is infectious. In a competitive industry, we’ve set ourselves apart by building a community of drivers who are just as passionate about fairness as we are. Thank you for your continued support, it lets us know that we’re on the right track and building something UK drivers really need.

Now more than ever, flexible insurance is essential. Times have changed and so have driving habits, so that really needs to be reflected in insurance premiums.

Off the back of this milestone, we thought we’d take the opportunity to look back at what we’ve achieved as a business since we closed our last funding round – and where this next batch of investment will take us.

What has By Miles been up to since receiving the last investment?

Tesla Car Insurnace

We’ve been busy. We ended 2019 by launching the world’s first connected car insurance policy, making it available to Tesla owners first. We saw a very clear gap in the market for a car insurance policy that’s especially tailored to Teslas, and wanted to reward eco-conscious drivers with a policy that fully suits their needs. We’re welcoming more Tesla drivers to our policies all the time and their feedback so far has been really positive.

At the start of this year, we became the first UK insurtech to be directly authorised by the Financial Conduct Authority under Open Banking regulations. That means we can access a wider range of financial data to make our policies available to more vulnerable customers who may have struggled to get car insurance in the past. It’s another way we’re modernising the industry to bring fairer car insurance to even more people.

We also launched a new feature on our app that helps with congestion charges and ULEZ payments. After learning that drivers had paid £48.9 million in daily charges since the ULEZ came into effect in 2019, but a staggering £21.5 million of that was collected in late penalty fines, we wanted to help drivers avoid those entirely avoidable fines. Now, when our members pass through a ULEZ or congestion charging area, we’ll send a notification at the end of the journey from our app, which reminds drivers to pay the fee before being hit with a late penalty charge.

With the benefits of pay-by-mile becoming clearer than ever, we launched our relaxed cancellation fees offer at the start of April. This gave people that were normally slightly higher mileage drivers the chance to try out a pay-by-mile policy while they’re driving less during lockdown. Drivers can try our ‘drive less, pay less’ policies for three months, and if they find themselves going back to doing higher mileage after lockdown is lifted, can leave fee-free. Our existing members are experiencing the benefits of a pay-by-mile policy during the pandemic too, with many taking to their social channels to shout about their savings.

So where is this new investment going?

Show me the money

We pride ourselves on having a world-class customer services team (we’ve even won some awards). In 2019, we launched instant, self-service policy changes in our app and web dashboard, to speed up policy admin for our members and our support team. The new investment will allow us to expand the team further, improve training, and will mean we can automate even more of the existing team’s daily work, freeing them up to focus on the really important stuff. The less time they spend on the day-to-day admin, the more time they can spend supporting members when they need us most.

There’s a lot of behind-the-scenes work that goes into making our app and service a hassle-free (and dare we say it, enjoyable) experience for our members. Constant updates and improvements are being made, so the investment will allow us to grow our development team and continue to make life a little easier for our members, at least where their car is concerned.

What does the future look like for By Miles?

The Future By Miles

As you can probably tell, the future looks bright, and we’re excited. Securing £15m in funding at the moment hasn’t been easy, and we’re incredibly grateful to the investors that are joining us on the journey to build out the future of pay-by-mile. We’re proud to continue with our mission of making car ownership fairer and more accessible to everyone today, while making sure we’re ready for what’s coming tomorrow.

Now, more than ever, people deserve good customer service and a fair deal, so we’re thrilled to get the opportunity to keep building on this. We had our biggest sales week in the history of By Miles last month, proving that people are looking for more flexible car insurance during these testing times. It’s up to us to make it as easy as possible for them.

We’ve had some great feedback from our forward-thinking investors as part of this round. You can hear from a few of them below.

“Car insurance needs a shake-up if it’s going to remain relevant in a world of semi-autonomous, connected and electric cars – and in the current climate, insurers can’t ignore that drivers want more flexibility and fairer pricing from their insurers. By Miles is offering just that: a simple and transparent pay-by-mile model, exceptional customer service and significant savings via an easy-to-use app.

“Our job is to support the growth of companies with the potential to redefine and modernise insurance. I believe in By Miles we’ve found exactly that, and we’re excited to be joining them on the journey to transform car insurance as we know it, forever.”
Paul Morgenthaler, Partner at CommerzVentures.

“Making things simple is complicated. We’ve had the privilege of joining the team on their journey in early 2019, and have observed how obsessing over even the little things, can lead to an industry-beating customer proposition and experience. We really do believe that the team at By Miles are building car insurance as it should be done, and are excited to see what they will achieve over the coming years.”
Malcolm Ferguson, Principal at Octopus Ventures.

“It is the skilful management and superb operational execution that give By Miles the ability to deliver on their vision. Their critical insurance metrics are strong, with a claim frequency below the norm for annual motor policies. By Miles are poised to scale rapidly, with a clear advantage for both the customer and insurer. Hailing the mainstream adoption of on-demand pricing to the sector.”
Robert Lumley, co-founder, Insurtech Gateway.

“Having supported By Miles since their public launch back in 2018, we’ve been impressed with the speed at which their pay-by-mile policies have hit the mainstream. It’s clear that their unique pricing model, backed up by solid tech and high level of customer service, is resonating with drivers everywhere, standing out in an industry that hasn’t changed much in decades. We’re excited to support them as they enter the next stage of their growth.”
Jon Wright, co-founder, JamJar Investments.

We feel strongly that car insurance has to change to keep up with the modern world. That’s something we’ve always believed, but it’s a statement that has never been more true than it is right now. Times have changed, and if insurers aren’t keeping up, they run the risk of being left behind. This investment is going to allow By Miles to continue to pave the way for modern insurance, one mile at a time.

We’d also like to take this opportunity to say thank you again to all of our By Miles members. Your faith in what we’re doing can’t be underestimated. It drives us (pun intended) to keep doing what we’re doing and we never take your support for granted. We’re still regarded as the new kids on the block in this industry, so to everyone that has bought a policy, referred a friend, sent us messages of support or simply spread the good word about By Miles, thank you. This funding will allow us to reach even more people and make car insurance fairer for everyone. Your encouragement hasn’t gone unnoticed and we’re forever grateful.

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Get a quick quote for a pay-by-mile policy by clicking here, and see if you could make a saving in under a minute.

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Why we’re relaxing cancellation fees on new policies this month.

With drivers sensibly taking the Government’s advice and staying at home during the coronavirus pandemic, they could unknowingly be overpaying for car insurance. We’ve decided to do something about it, with relaxed cancellation fees all month.

While fewer miles being driven on the road at the moment is good for preventing the spread of the virus, it also means that car insurance companies are benefitting from having to pay out for fewer claims.

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If a car isn’t being driven, it’s far less likely to be involved in an incident on the road (though you obviously want to be covered in case of theft, accidental damage or vandalism while you’re parked up). It’s not fair to keep charging people as if life is going on as normal, because let’s be honest, it’s not.

This is where pay-by-mile car insurance policies really come into their own – if you stop driving, then you stop paying altogether.

That’s why we’re giving drivers that buy in April the chance to try a pay-by-mile policy for three months, with no obligation to stay, as we’re relaxing cancellation fees (full terms at the bottom of this post).

We want to support people if they want to cancel their existing policy, and switch to pay-per-mile during the crisis. If they find themselves returning to a higher mileage when things get back to normal, we’re taking a relaxed approach. We’ll waive our usual cancellation fee and refund them for any days or months they haven’t used as of the cancellation date. We thought it would be fairer that way.

What are other car insurance providers doing about coronavirus?

At the moment, much like everyone else, insurers are trying to adapt to changes in everyday working life. Understandably, they’re prioritising support for claims (as they’re the most urgent) over administrative changes on policies.

They’re also asking customers to call only if it’s absolutely necessary, as the waiting times are much longer than usual right now. That means people looking to update their annual mileage estimate, or to check how the current situation may affect their premium, can face a bit of a battle getting in touch.

In a bid to ensure the industry adapts quickly to customers’ needs, the Association of British Insurers (ABI) has called on its members to offer extra support to those affected by Covid-19. All ABI members (most of the insurers you’ve heard of, including yours truly) have pledged to support:

  • People making a claim
  • People working from home
  • People that can’t work from home
  • People using their car to help communities
  • Key workers

Naturally, mileage should play a key role in all of this, whether increased or decreased – but this doesn’t seem to get a mention.

Are insurers taking reduced mileage into account for policyholders?

The problem is that traditional car insurance is outdated and doesn’t fairly reflect changes in driving habits. This is particularly true today as it fails to take into account the very different lifestyle that drivers are experiencing right now.

All insurers take mileage into account, but lower mileage drivers haven’t been treated particularly fairly in the past. We did some research with MoneySuperMarket last year that suggested that traditional car insurance providers were actually charging lower mileage drivers up to £233 more for their car insurance, compared with people driving a higher mileage.

Since they’ve no way to measure your mileage, most traditional insurers are wary of people boasting a very low yearly mileage estimate, and seem to ignore it.

We’re doing it a little differently

Now that most drivers will be clocking up significantly lower mileage than before , it’s only fair that their car insurance policy reflects that. Here at By Miles, we’ve been rewarding drivers for doing this since we launched in 2018.

In light of the lockdown that’s affecting people all over the country, we’re offering people that normally drive a lot the chance to take advantage of our service to see if it could benefit them. Also see how we are helping with car insurance, working from home and lockdown.

It couldn’t be simpler – our members pay a lower fixed cost up front, then only pay a few pence for each mile they drive. The less you drive, the less you pay.

We’ve built an award-winning product that’s loved by over 10,000 lower mileage drivers in the UK, offering them a fairer, more flexible way to pay for car insurance. Given the current circumstances, there’s a high chance that people that normally drive a lot have been forced to become lower mileage drivers for a limited time, and they’re probably overpaying for their car insurance as a result.

We’re hoping we can help people save money – especially those on pay monthly policies with huge APR interest rates. Oh, and we’re relaxing cancellation fees for the whole month, too.

If your traditional policy is causing you a headache, why not use this as an opportunity to give pay-by-mile a go? If your current insurer won’t suspend your payments, or tries to charge you cancellation fees to leave, then due to your dramatic change in circumstances, we’d suggest this is against the principles of fairness outlined by the ABI, so don’t let them do it.

Sounds good, but what if I go back to doing my usual mileage after the lockdown?

Once the social isolation restrictions are lifted, if drivers find they’re driving more and a pay-by-mile policy is no longer cost effective for them, they can cancel without any cancellation fees, provided they’ve been with us for a minimum of three months – we’ll also refund the days or months from their fixed upfront cost that they haven’t used.

The world is an uncertain place at the moment, so we’re trying to help in any small way that we can. If that means providing a short-lived lower mileage car insurance policy that could help people trying to keep their spending at a minimum right now, we’re more than happy to offer a hand.

Get a quick quote for a pay-by-mile policy by clicking here, and see if you could make a saving in under a minute.

Relaxed Cancellation Fees Offer.

The not-so-small print: For all policies purchased between 00:01, 1 April 2020 and 23:59, 30 April 2020, provided the policyholder has been on policy for a minimum of 90 days and states a change of circumstance due to driving more, the usual cancellation fee outlined on any policy documents at the time of cancellation will be waived to £0.00, and any days or months of the annual policy that haven’t been used will be refunded on a pro-rata basis, subject to the terms outlined in our policy handbook. Read our standard terms at bymiles.co.uk/terms-of-business.

By Miles Ltd is authorised and regulated by the Financial Conduct Authority (FCA) number 773046.

At the moment, policies are available for drivers aged between 25-78.

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Launching our private beta.

We’re excited to be launching our pay-per-mile car insurance later this year. In the meantime, we’re giving 100 people from our waiting list the chance to try us out early, for free!

You’ll need a full car insurance policy in place with another provider while taking part. But to thank-you for your feedback, we’re offering the opportunity to save some money.

Install app & tracker

Download our mobile app and plug our Miles Tracker into your car in a matter of moments.

Hit the road

Drive your car normally for three months and get real-time journey and cost information in our app.

Save money

We’ll tot up what you would have paid with us each month. If it’s cheaper than your current insurance, we’ll pay you the difference!

To be clear, taking part in this trial won’t replace your current car insurance. You’ll still need a full car insurance policy in place during the trial. We’ll calculate what you would have paid with Just Miles – and if it’s cheaper than your current car insurance over the trial period, we’ll pay you the difference.

We’re running the trial for three months from the beginning of May 2017 through to the end of July 2017.

You’ll not only get the chance to try us out (and pay the same for your insurance as you would with us!), but you’ll also be helping us shape the future of our product. We can’t wait to hear what you think.

If you wish to join the beta then please sign up to our waiting list, and we will be in touch.

By Miles lessons

Our beta test has now ended, see what we found out: 5 things we learned from our pay-per-mile trial (and an infographic).

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Six things you should know about connected cars.

By Miles is a UK Pay-per-mile car insurer. Our monthly rolling contract and real-time itemised billing puts the driver back in control of their car insurance.


1. What is a connected car?

A connected car is a car that is equipped with internet access, allowing the car to share internet connectivity with other devices both inside and outside of the vehicle.

The Internet of Things

Connected cars are one part of the ever growing web of connected devices known as the Internet of Things (IoT). The IoT allows everyday items to have access to the internet so that you have more control over how and where you interact with them. Thanks to the IoT, we can now control and monitor things such as: heating (Nest, Hive), lighting (Hue), fitness (Fitbit), security (MyFox), music (Sonos) and even air quality (Awair).

Note – as of December 2019 – By Miles offers Connected Car insurance..


2. How can cars become connected?

You can either buy a device to connect your car to the internet or you can buy a vehicle that is already connected.

In the UK, Vodafone already offer a kit which when plugged in, can turn your car in to a WiFi hotspot. Vodafone use their 4G network to offer the same sort of connectivity you could get with your mobile phone.

Telematics devices, which look at your car health and performance, are now also using the cellular networks to add connectivity to your car. This connectivity is often “machine to machine” and so doesn’t offer the driver direct connectivity to the web. However some telematics providers are also starting to offer a WiFi hotspot too.

These Connected Cars

Car manufacturers (OEMs) are investing heavily into connected cars. OEMs understand that a connected car can create a real-time relationship with the driver that allows them to offer a better, broader and safer experience for their customers on an on-going basis.

On 28 April 2015 the European Parliament voted in favour of eCall regulation which requires all new cars be equipped with internet connectivity from April 2018. An eCall-equipped car will automatically contact the nearest emergency centre in case of a collision and tell it the location of the car.

So in essence, all new cars built in the EU from April 2018 will be connected cars.


3. Which car manufacturers are investing the most into connected cars?

Car manufacturers (OEMs) are investing heavily in both connected car and autonomous (self-drive) vehicle technologies. These two disciplines complement each other very well.

Autonomous vehicles are still seen as a thing of the future, where as connected cars are a current reality.

Most innovation is happening in Europe. The EU has led the call for eCall regulation. Large german OEMs like VW/Audi, Mercedes and BMW are forging ahead with the connected car. American and Asian OEMs are catching up quickly with Toyota looking to augment their established electric car positioning.

Connected Cars OEMs

OEMs are hoping connected car technology will help improve vehicle management (both mechanical and logistics), safety, driver assistance (breakdown and traffic) and in-car entertainment.


4. How many connected cars are there?

In 2016, approximately 25 million connected cars were built. This is estimated to grow to around 90 million (75% of all cars built) by 2020. The total number of connected cars on the road by 2020 is expected to be about 250 million.

Connected Cars - Global Shipment Estimates


5. Are drivers concerned about their car becoming connected?

Drivers have have concerns about how the data collected by their connected car is used. Invasion of privacy is the number one concern for drivers.

People's Concerns on Connected Cars

Surveys have found that people are increasing willing to share data as long as they get something in return (for example, a better experience). And data is shared all the time about how people live their lives.

We have got used to our mobile phones sharing our location via Google traffic (to show traffic hotspots), or Strava recording our exercise routines or Netflix using our tv history to recommend new programs to us.

Telematics - Data Sharing

When asked how willing drivers are to share their data with OEMs, around 50% said they were happy if they got something in return, 30% we willing if that data was only used for research and the final 20% didn’t want any data shared.

Driver's Willingness to Share Connected Car Data


6. How will connected cars affect my car insurance?

Telematic devices and the connected car open up new car insurance opportunities for drivers.

Advantages of Telematics

Pay-as-you-drive (PAYD) policies use data from the car to measure how it travels, typically so that low mileage drivers can benefit from lower premiums.

Pay-how-you-drive (PHYD) polices use data to measure driver behaviour. This means drivers can benefit from lower premiums if they have good driver habits.

Connected cars will give insurers more metrics about the driver so that they can create a more bespoke insurance tailored to the driver. The cost of the insurance policy will be more representative of the driver and car, rather than just based on old fashioned metrics like where what sort of job they do.

Usage of Connected Cars

Usage based insurance (i.e. a combination of PAYD and PHYD polices) is growing year on year. The US and Italy markets have larger number of drivers who opt for UBI. The size of the market in the UK is growing at about 25% per year.

Driver Appetite for Usage Based Insurance

The main appeal of usage based insurance, is the reduction in insurance premium. Confused.com estimate savings on an average policy is likely to be around 30%. Confused.com believe 50% of drivers say they would use UBI if it could save them more than 20% on their policy premium.


Bonus: Real Data From Connected Cars

By Miles is looking to use data from connected cars to offer cheaper car insurance to lower mileage drivers.

Take a look at the sort of information a telematics device can tell a car insurance company, read 5 things we learned from our pay-per-mile trial.


Sources